The kit includes concise and practical information gleaned from industry best practices, experts and our own experience. Use it to set your own newsroom strategy and establish an effective action plan. The Newsroom Marketing Kit includes:
- The Newsroom Strategy Guide - Begin with a strategic focus, learn the key components of setting up an online newsroom page on your website with over 15 best practice tips and a newsroom planning checklist.
- News Release Planning Worksheet - Generate ideas, fill out the planning calendar and take advantage of over 20 best practice optimization tips.
- News Release Template - This simple yet powerful template will guide you in the creation of each news article you write - with built-in optimization tips.
Just complete the download form to the right, you'll be immediately taken to the download page!